Cases
Hållbarhetsrapport – Gefle IF Fotboll
Gefle IF Football is a Swedish football association in Gävle. Their social sustainability program "Ett Bättre Gävle" focuses on creating a better society for both current and future generations. We were commissioned to design their 2020 sustainability report.
"In 2020, we produced our first sustainability report with the help of Gomorron. We are proud of the result and very satisfied with the collaboration. It resulted in a final product that really signals the important messages we want to convey from our sustainability work. The report really breathes Gefle IF Football.”
club manager
Gefle IF Football wanted to sum up their efforts in 2020 in some way i some kind of report. Previously they had sent a simpler compilation that produced no effect or attention. The desire was to raise the quality so that their partners would see what what their sponsorship money is used for and how they really made a difference.
We produced a magazine that shows in an easy way what happens in Ett bättre Gävle. Their primary target audience is their current and prospective partners and we wanted to showcase a product they could be proud of. In the magazine, the activities Gefle IF did during the year were highlighted in the form of mixed interesting reports. We were responsible for design, photo and text.
The final product received good distribution and attention. Everything from how important it is to give our young people a chance to grow and in turn become a good role model to the fact that football is fun and for everyone. It was mixed with leaders, global goals and actual numbers.
Susanne Fridolfsson
CEO & project manager
026-24 80 13
e-mail me
Camilla Härdin
Byråchef & projektledare
026-24 80 16
e-mail me
